Living Proof
Science‑backed haircare — engineered for results, not just promises.
Born from a collaboration of biotech scientists and top stylists, Living Proof has built its reputation on one guiding principle: solve real‑world hair problems with real science. Rather than follow hair‑care trends, the brand engineers breakthrough formulas — sulfate‑free, silicone‑free, cruelty‑free — to deliver visible, lasting improvements in strength, texture, shine, and manageability. :contentReference[oaicite:0]{index=0}
Cleanse & Strengthen — Shampoos & Conditioners for Every Hair Need
- Perfect hair Day™ Shampoo & Conditioner – Balanced formulas to cleanse gently while leaving hair soft, smooth and full. :contentReference[oaicite:1]{index=1}
- Full Shampoo & Conditioner – Designed to add body and fullness, ideal for fine or limp hair that needs lift and volume. :contentReference[oaicite:2]{index=2}
- No Frizz Shampoo & Conditioner – Targeted moisture and frizz control for frizz‑prone, curly or textured hair, helping strands stay smooth and manageable even in humidity. :contentReference[oaicite:3]{index=3}
- Restore Shampoo & Conditioner – Gentle cleansing and reparative conditioning for dry, damaged, or chemically treated hair. :contentReference[oaicite:4]{index=4}
Advanced Care & Styling — For Frizz‑Free, Full, or Curly Hair
- Leave‑In Conditioning Spray – Lightweight detangler and hydrator that smooths hair, improves manageability and helps prevent breakage before styling. :contentReference[oaicite:5]{index=5}
- Curl & Curl‑Care Kits – Curly Hair Essentials kits include shampoos, conditioners, masks, and stylers designed to define curls, reduce frizz, and enhance natural texture. :contentReference[oaicite:6]{index=6}
- Volumizing & Texture Sprays / Mousses (Full / Full Dry Volume range) – Perfect for fine or flat hair needing root‑lift, volume, and hold without heaviness. :contentReference[oaicite:7]{index=7}
- High‑Shine Gloss & Styling Treatments – Add shine, smoothness and polish post‑styling while keeping hair soft and light. :contentReference[oaicite:8]{index=8}
Why Living Proof — Smart, Effective, and Hair‑Health Focused
- Science‑first formulation: Living Proof invests in biotech research, with proprietary molecules that thicken hair strands, add volume, resist frizz, and keep hair clean longer. :contentReference[oaicite:9]{index=9}
- No silicones, sulfates or parabens: The products avoid heavy build‑ups, allowing hair to breathe and remain healthy over time. :contentReference[oaicite:10]{index=10}
- Solutions for diverse hair types & concerns: Whether you have fine, limp hair, dry, damaged strands, curls needing definition, or frizz‑prone texture — there’s a tailored Living Proof product for you. :contentReference[oaicite:11]{index=11}
- Salon‑level styling meets real life: From everyday cleansing to advanced styling and volume/texture boosts — Living Proof offers full‑spectrum hair care for modern lifestyles. :contentReference[oaicite:12]{index=12}
Whether you’re chasing volume, smoothness, curl definition, frizz control or just clean, healthy‑looking hair — Living Proof gives you science‑driven solutions designed to keep your hair at its best, every day.
