Juwel Cosmetics
Makeup that lets your true beauty sparkle — naturally, inclusively, and effortlessly.
At Juwel Cosmetics, every product is created to enhance your individuality and let your inner beauty shine. Inspired by the brilliance of gemstones, Juwel blends naturally derived ingredients with high-impact color and performance-driven formulas that feel as good as they look. Whether you’re crafting a bold evening look or a fresh everyday glow, Juwel offers stylish, cruelty-free options for every beauty routine.
Natural, Playful & Inclusive Beauty
From richly pigmented lipsticks to eye-defining pencils and versatile glosses, Juwel Cosmetics believes beauty should celebrate you — not mask you. Lightweight, comfortable formulas are made with skin-kind ingredients like vitamin-rich oils, antioxidants, and minerals to condition while they deliver impact.
Lips Worth Showing Off
Whether you want velvety cream, glossy sheen, or bold matte impact, Juwel’s lip lineup has options to suit any vibe.
- Cream Lipstick – Moisturizing with grape seed oil, shea butter & avocado oil for soft, saturated color.
- Liquid Lipstick – High-pigment, creamy finish with vitamins C & E.
- Luscious Liquid Matte Lipstick – Lightweight and richly pigmented for bold matte looks.
- Frosted Finish Lipstick – Satin-creamy lipstick with shimmer and conditioning oils.
- Lip Crayon (Retractable) – Easy glide, buildable color plus vitamin-rich conditioning.
- Lip Pencil – Defines and shapes lips with nourishing castor oil and beeswax.
- Lip Crème & Ultra Lip Gloss – Adds luminous shine and hydration to your look.
Create Eye-Captivating Looks
Elevate your eyes with products designed for impact and ease of use.
- Eye Palette – Curated eyeshadow shades for custom looks from subtle to dramatic.
- Onyx Mascara & Mascara Duo with Primer – Intense lift and definition with a conditioning formula.
- Automatic Long Lasting Eyeliner – Glide-on pigment with soothing aloe and chamomile.
- Gel Liner & Felt Tip Liner – Precision lines from soft to bold finishes.
Tools & Finishing Touches
Complete your makeup ritual with essential tools and accessories that make application a breeze.
- Juwel Brush Kit – A complete set of vegan synthetic brushes for face, lips, and eyes.
The Juwel Difference
- Cruelty-Free & Paraben-Free – Beauty you can feel good about.
- Mineral-Based & Skin-Kind – Vitamins and natural oils help condition lips and eyes as you wear them.
- Inclusive Shades & Designs – Options for a range of tones, styles, and expressions.
- Everyday Comfort Meets High-Impact Color – Lightweight, wearable makeup that performs all day.
Whether you’re exploring bold new colors or perfecting your signature look, Juwel Cosmetics helps you express beauty your way — natural, creative, and confidently you.
